Righteous Business Blog

One thing you have to understand when it comes to increasing search traffic is that website optimization doesn't do any good if people are not looking for your products and/or services. When performing website optimization for your company, the very first thing you have to do is research and select the right keywords to optimize your website. From then on, you can start optimizing your website for meaningful results. Once you have your keyword targets all lined up, you can the get to work on your website. Below are 20 simple website optimization tips to help you optimize your website : 1. You can never be smarter than the search engines so always focus on doing the right thing. Quit trying to trick the search engine by stuffing keywords in your site and repeating content. 2. Select 5 to 20 keywords and focus on only those in the entire website. When you choose specific related keywords, you will not only get a high volume of visitors but also quality visitors. 3. Plac...

HR teams and recruiters can get creative in how they promote jobs and career opportunities for their businesses. There's so much more to take advantage of than using only Craiglist.com, Indeed.com, or SimplyHired.com.  In this blog post, we are going to share with a few creative tips to effectively promote jobs and recruit the people that will be the best fit for your business. Promote Jobs via Social Media The people who are most passionate and respectable of your business are likely those who follow your brand on various social media networks. One of the best ways to promote a job offering is to make it known on social media. This will help bring more awareness to the people and prospects that offer the most value to your organization. What's more than just sharing a new job listing on Facebook, Google+ , or Twitter, is investing in some advertising on social media platforms. Although this is currently only applicable with Facebook advertising , you can create an ad t...

When you find something cute, interesting, or fun out there on the World Wide Web, it could be tempting to share it with everyone you know, including your customers. However, this could be a very big mistake. Yes, those images may be cute, but what do they say about your business? Think about the following and you just may change your mind before you post that video of a puppy howling “hello”. Your Business Should Always Remain Separate from Your Personal Life The cardinal rule of good business is to remember that your business is not your personal life. When you set up a business webpage or social media page, these presences should be related to business and business only. If you want to share personal information, make sure you are sharing it on your own personal pages instead. When you muddle the lines between your business and your personal life, you are creating a situation that can be detrimental for your company, and it is a situation that can be very hard to get out of. ...

Do you sometimes feel like your SEO effort is simply not working for you? Well, before you give up on SEO altogether, you should find out if you are committing some major mistakes that are jeopardizing your entire SEO strategy. There are so many people who make serious mistakes that end up lowering their ranking instead of boosting the website's ranking. Read some enlightening information on the typical SEO mistakes that people make which have a negative effect on website optimization and attaining high keyword rankings. 1. Selecting multiple addresses which link to your website(canonical issues): Many people make a great mistake when they create multiple links that lead to different versions of a similar webpage. The best practice is usually to choose a single link and ensure that all your back links are coming from this link. Spreading your back links makes it difficult for the search engine to choose a single canonical web address, which it can link to your website. Si...

Just a few years ago, it was a must of businesses to be listed in the Yellow Pages. However, the once popular Yellow Pages are being replaced by more cutting edge marketing channels - many of which are digital. And although the Yellow Pages are striving to keep up with the times, businesses are looking for more effective marketing solutions that offer greater bang for the buck . One of these solutions is search engine optimization (SEO). In essence, SEO services are replacing the Yellow Pages. Below are several reasons why this shift is taking place. Accessibility The Internet and its many search engines (primarily Google) is highly accessible. In addition to being accessible on a global scale, the Internet is accessible on various devices, such as mobile. Given modern technological advancements in how we seek solutions for our needs, searching the Internet is paramount - especially for local needs. As a result, SEO is dominant force that both local and global busin...

by Kyle Blasco For all the aspiring or current blog writers out there looking to expand their audience and web presence , look no further than guest blogging. Guest blogging carries both good and bad connotations. Guest blogging enables you to build an audience around your brand , establish new connections in and out of your niche, and earn links back to your site (for SEO.) However, guest blogging has also brought low-quality spam content, which rots all over the web. Of course, it doesn’t have to be this way. It’s possible to produce high-quality content and benefit from posting it on a website that is not your own. In this article, I will highlight the key strategies that will make guest blogging worth your time. Be Methodical in Your Research We all want to get out there and take action immediately, but that may not be the best idea with guest blogging. First, take time to research which blogs may be a good idea to contribute to. You want to target something with a...

As time passes and social networks become more circular than ever, the thought should dawn on business operators and marketers alike that search engine optimization is becoming eerily similar to real marketing . We all know the days of implementing as many keywords as possible into an irrelevant piece of content hoping to achieve higher rankings. Those days are gone. Now search marketing all about getting social and sharing worthwhile content with a desired audience. People are searching in their World We live in a great big World, but for the most part we stick to our small, personal circles. Google + holds a lot of cards in determining how a business can rank. Though not super new, Google’s Search Plus Your World remains a game changer. The feature, launched in January earlier this year, makes all the social activity on Google + directly valid in terms of search engine listings. It’s up to the user to have their search results tailored personally to them—but who wouldn’t...